
Marketing & Social Media
I’m Katy, a social media strategist, content creator nerd and all-round marketing wing woman who believes business should feel fun, bold, and authentic. Helping you create a brand identity online that converts, connects and creates converation.
​​​​​​​​​I help brands and entrepreneurs cut through the noise with scroll-stopping content, attraction marketing strategies, and campaigns that actually convert. From building websites to create brand identity, helping you formulate a content creation plan, working on a business funnels to crafting brand voices people actually want to listen to, I’m all about making marketing feel like a conversation with a mate, not a sales pitch.
Whether you’re a brand, service provider, leisure or lifestyle business, I create strategies, content systems, and campaigns that grow your influence, build your community, and (let’s be real) boost your bottom line. Working in partnership with Storm Marketing we can build you a full brand strategy that can include traditional print advertising, radio, social media and everything in between.
​
âš¡ Social media strategy & attraction marketing
âš¡ Content creation & brand voice development
âš¡ Campaign ideation & product launches
âš¡ Website and brand creation
If you’re ready for marketing that’s magnetic, unapologetic, and full of personality I’m your girl.
Website Building
I’ve had the pleasure of building websites for some brilliant businesses recently — from Stems by Kerry, a Lincolnshire-based wedding and event florist where we focused on showcasing her stunning floral designs with a clean, modern look, to Vows and Venues, where I crafted an elegant yet user-friendly hub for a wedding sail tent service. I also developed the Success Squad site, a bold and motivating space for an empowerment-focused community, designed to inspire action and make navigating resources effortless within social selling. Each project has been about more than just a good-looking website, it’s been about creating an online home that truly reflects the brand, connects with its audience, and supports real growth.
Social Media Manager
As a Social Media Manager, I don’t just post pretty pictures and hope for the best, I create strategies that actually work. From growing engagement and reach to building a consistent brand voice, I manage content that connects, converts, and feels authentic. I can help you identify brand voice and content calendar, build funnels and from creation to community growth and social media management. My focus is always on making social media feel less like a chore and more like a powerful tool for visibility, influence, and sales.
Marketing Strategy
I’ve teamed up with Storm Marketing, the full-service go-to for Leisure, Hospitality, and Lifestyle brands .To craft truly irresistible, end-to-end proposals. With their toolkit of Print & Email Marketing, PR, Event Management, Branding & Design and campaigns to drive growth and visibility. Storm-Marketing, combine their flawless execution and creative flair with my strategic spark and brand-tailored storytelling. The result? Proposals that feel like a bespoke conversation, smart, stylish, and brimming with strategic sell-through. Together, we don’t just pitch ideas; we build full-on, high-impact experiences that win hearts and minds (and, better still, grow your brand).
Content Creation Bestie
Already have your strategy nailed but need someone to swoop in and bring it to life? That’s where I come in. I offer on-site filming days to capture all the content you need, whether it’s behind-the-scenes at your business, slick B-roll to make your socials pop, or candid highlights from events and even weddings. Think of me as your content bestie: I’ll handle the filming and creative direction so you walk away with a bank of ready-to-use videos that match your brand, vibe, and goals. No stress, no awkward posing, just authentic, scroll-stopping content that tells your story. Head to Virtual Bestie Productions on Instagram to see some of my work.

Want to Chat?
If you’re ready to level up your social media, website, or content but want someone who gets you (and won’t drown you in boring jargon), let’s chat. I offer a free discovery call so we can talk through your goals, figure out what support you really need, and see if we’re the right fit. No pressure, no fluff, just a proper conversation about how to get your brand seen, heard, and thriving online.
👉 Book your free discovery call today and let’s get started. Pop me a message on my socials or send me an email at thekatyspence@gmail.com.